Artificial intelligence is no more the future of marketing; it is pretty much at the moment. Consider all the ways AI technology has already started contributing to our everyday lives. Starting from those show recommendations on Netflix and song recommendations on Spotify to those smart replies in Gmail and the intelligent voice assistant in our…
Tag: businesses
4 Main Reasons Why Businesses Should Use Instagram Ads
Today, Instagram ads are a crucial component of your overall digital marketing strategy. The reason is that Instagram is one of the top social networking sites powered by Facebook, one of the largest internet companies in the world. However, you might be wondering what is it that makes Instagram ads so great first of all?…
Digital Advertising: What Is It and Why Do We Need It?
The majority of the people say that they have been influenced to purchase a product after watching a video online. Around 52% of the purchasing decisions can be traced back to Facebook. People spend most of their time online; this is where you are going to find them. As a small business, you need to…
How To Use Hashtags Effectively To Expand Your Social Media Following?
If you are not utilizing hashtags, you are dismissing a key method of growing your social media following. Social media users have been using hashtags for years to get more likes on their posts (#sundayfunday, anyone?). Even today, these hashtags are proving useful to businesses who are looking forward to expanding their reach and followers….
A Short Guide To Help You Choose the Best Social Media Platform For Your Brand
Businesses are constantly looking for new ways to increase their visibility online. In this busy world, social media marketing is the best way to keep your brand relevant and in front of the audience. So undoubtedly, social media is a great tool, but the question is which platform is the best for your business? However,…
4 Handy Tips To Get Customers Back For Your Digital Marketing Agency
With the pandemic still affecting the businesses all over the world, as a business owner, no matter what industry you are in, you must also be experiencing the changing waves, financial situations, or the impacts of the crashing market. No doubt since we all haven’t met these circumstances before, this all can be a little…
The Ultimate Guide To LinkedIn Marketing
Thinking about getting started with LinkedIn Marketing? LinkedIn is a leading professional social media platform in this world, ranked no. 1 network for B2B lead generation. In simple words, it is a marketing treasure. With over 675 million users active monthly worldwide on LinkedIn, including executives from all small to big businesses and even multinational…
Your Ultimate Guide To PPC Campaign Management
Approximately half of the small businesses are already taking advantage of pay-per-click (PPC) advertising. Are you? PPC enables businesses to reach a potential customer base online, and without it, you might be missing out on potential sales. Actually, it might be possible that your competitors are snatching those consumers. However, you mustn’t rush into PPC…
Johnson & Johnson Stops Sale Of Fairness Products In India: Know Why
Every time we turn on our TV, we see so many ads, and among them are fairness creams too. Everyone watches television from children to older adults. What impression do these fairness creams ads give?Colourism has always been a part of this society and not just India. People still discriminate against others on the basis…
3 Common Marketing Challenges In Launching A New Product
Planning to launch a new product? But the fear of failure is holding you back, making you delay your launch further? Or, well, maybe you are so distracted by the little details that you are unable to focus on the more significant or more important aspects of your new product launch. No doubt, a new…
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